Marketing Done-In-A-Day for Faster Growth
I can’t count the times someone has told me “I need this done yesterday.” Well, that’s not possible, but this is the next best thing: My new DONE IN A DAY MARKETING STRATEGY + SERVICES. Instead of an ongoing retainer or projects that drag on for weeks or months, this model simplifies the process for […]
Create a Customer Journey Your Customers LOVE
The #1 question I hear from local business owners is “How do I find customers?” My response is “How do customers find YOU?” Turning this question around is the first step in transforming your marketing process. The next question I ask is “Do you make it EASY for customers to find you?” And, the ultimate […]
Make Your Business Bloom With These 5 Gardening Tips
Today is the official beginning of spring and gardeners everywhere are rejoicing. Since I live in Texas (where we’ve seen temperatures in the 80s and one 90-degree day in February!), I’ve already begun the annual process to prepare for this year’s array of blooms and foliage. As both an avid gardener and experienced marketing strategist, […]
How Many Hats Are You Wearing In Your Business?
Building a business is not for the faint of heart. As the owner of a marketing agency for 16 years, I know this to be unequivocally true. In the beginning, you’re forced to juggle all the balls, put out all the fires, and wear all the hats. You believe that as you earn more money, […]
Relying On Referrals Is Not A Marketing Strategy
Would you believe that 9/10 of every business trailblazer I work with cites referrals and word-of-mouth marketing as their main means of customer acquisition? It’s undeniably gratifying when your business gets this nod of approval, but let’s face it—this approach is reactive, not proactive. And, more significantly, it is not scaleable. Instead of waiting by […]
Does Your Business Have An Easy Button?
How many times have you tried to purchase a product online, book an appointment or make a reservation…and gave up out of sheer frustration? Whatever the cause – link that didn’t work, too many steps, no response, endless on hold – this is a customer journey gone awry…and a sale lost. Every business has a […]
How to Create an Effective Marketing Plan for 2024
2024 will be here before you know it, but the new year doesn’t have to catch your business by surprise! Now is the perfect time to cast your vision for next year’s success by creating a foolproof marketing plan. Using my decades of marketing expertise, I’ve outlined the steps you need to take to make […]
5 Signs It’s Time to Scale Your Business
Is your business humming along, but you’re unsure what to do next? Don’t worry, this is a common concern I’ve seen among clients over my decades in marketing. On the one hand, scaling your business could lead to remarkable growth – but on the other hand, it comes with plenty of risks. Thankfully, you don’t […]
Make Q4 Your Best With This 90 Day Strategy
Traditional marketing approaches can steal your time and money…and suck the wind right out of your entrepreneur sails. As a business leader, the last thing you need is an investment that doesn’t deliver. You need a source expert to create an achievable action plan that will scale your business and save you time, a “profit-finder,” […]
Where Are You Leaving Money On The Table?
During the past 15 years as a marketing agency owner, I’ve met many entrepreneurs who have hustled their way to 7-figures in annual revenue…and aren’t making any money. That sounds crazy, right? Well, the truth is they’re spending as much as they’re bringing in on staff… equipment…materials…marketing. As a result, they’re STUCK. Something else I’ve […]
