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Featured Posts

Does Your Business Have An Easy Button?
How many times have you tried to purchase a product online, book an appointment or make a reservation…and gave up out of sheer frustration? Whatever

How to Create an Effective Marketing Plan for 2024
2024 will be here before you know it, but the new year doesn’t have to catch your business by surprise! Now is the perfect time

5 Signs It’s Time to Scale Your Business
Is your business humming along, but you’re unsure what to do next? Don’t worry, this is a common concern I’ve seen among clients over my

Make Q4 Your Best With This 90 Day Strategy
Traditional marketing approaches can steal your time and money…and suck the wind right out of your entrepreneur sails. As a business leader, the last thing

Where Are You Leaving Money On The Table?
During the past 15 years as a marketing agency owner, I’ve met many entrepreneurs who have hustled their way to 7-figures in annual revenue…and aren’t

Revenue Marketing vs. Traditional Marketing
Revenue marketing is a new way of thinking about the entire marketing process…and it’s all about focusing on the bottom line versus brand recognition or

5 Signs It’s Time to Hire a Fractional CMO
If your 7-figure business lacks high-level marketing expertise, but you’re not ready to invest in a full-time executive, hiring a fractional chief marketing officer (CMO)

Winging Your Marketing? Good Luck With That.
If you’re like most business owners, you’re hoping your marketing efforts lead to a pot of gold. Otherwise, what’s the point, right? The question I’m

Marketing That Woos Clients Like Cupid
It’s Valentine’s Day, the annual holiday to express love and affection for your heart’s desire. Just like Cupid’s arrow ignites feelings of love within whoever it lands,

Does Your Marketing Have Momentum?
I heard a phrase recently that sparked my interest: Momentum generates momentum. I got the general concept, but I dug a little deeper to find

Are You Social Selling or Socializing?
Since we’re in the midst of the busiest buying season of the year, I thought this was an appropriate topic: Are you social selling or

What is in Your 2022 Highlight Reel?
I’ll admit, I’ve been in denial the holidays are here. But, with Thanksgiving less than 24 hours away and Christmas decorations everywhere, I decided it’s